Marketing Strategy & Execution to Help You Scale on Your Terms

Avoid missed opportunities and capture the market share you deserve

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Save Time and Energy

Outsource With a Trusted Partner

Make Data-Driven Decisions

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Many B2B companies struggle to keep up with the demands of marketing

Are you relying on your leadership team to handle all the marketing, making it tough to meet your goals? Without the right strategy and resources you may not be spending marketing dollars wisely.

Marketing & communication strategies to fuel your growth

Your Marketing Department

Your Marketing Department

Increase qualified leads by clarifying and strengthening your key messages. We offer strategy, execution, an entire team, or a veteran CMO.

Lead Generation

Lead Generation

Finding the right leads will be faster and easier with greater clarity on your product-market fit. This will allow your business development team to better pinpoint ideal customers.

New Market Entry

New Market Entry

Find the U.S. growth you want by building an accurate picture of how your company fits into the U.S. market. We’ll be your on-demand partner for growth.

Matthew Nemeth

US Managing Director, E+E Elektronik

B2B has been an excellent partner for our company. They fit our budget with their a la carte options and really focus on the growth of our brand awareness…. Each time we meet they present new and unique ideas to push our products to prospective customers. Finding and working with YB2B has been one big key to our success!

JP McDaris

Director of Business Development, Entrada Group

We love working with Cameron and the YB2B team. Our business model is pretty complex, it’s not your average off-the-shelf product or service, but they really understand it and communicate our message well. After at least 10 years of working together, Cameron and the team have consistently delivered and regularly anticipate our needs.   

 

 

Sonja van der Eijk

Marketing & Communication Manager, conTeyor International

“Your B2B Marketing combines European experience with a North American background that has helped us on numerous cross-border projects. For us as an international midsized company based in Europe without a local presence in North America, working with people like Cameron is indispensable.”

Frederic Kahn

Vice President of Sales, Wavelength Pharmaceuticals

“Your B2B Marketing makes things happen. They enable me to build a global presence in the US, EU, Middle East… it doesn’t matter where.”

Amy Peltier

President, Peltier Interiors

“Cameron and his team understand how to help businesses market to other businesses and generate a solid ROI.”

How it works

Step 1

We develop an informed strategic roadmap.

Step 2

We execute the plans with a full-service team.

Step 3

We measure everything, adjusting as needed.

Step 4

You succeed in reaching your business goals.

Why work with us?

We know growing a company means juggling many balls at the same time, and too often marketing falls through the cracks. Without the right plan and expertise in place to engage your customers, you may fall short of reaching your goals. We’re here to make sure that doesn’t happen.

For over a decade we’ve been supporting growing B2B companies with robust marketing and communications strategies that generate a solid ROI.

Cameron Heffernan headshot

Cameron Heffernan

Find clarity on your
marketing investment

Clearly understand your
product-market fit

Articulate your value
to the market